Jonathan Reitz, MCC

Coaching Causes, Not Symptoms

Archives for June 2015

What’s your coaching niche?

What's your niche?The most effective coaches have both a coaching specialty (or focus) and a coaching niche. These are two distinct-but-related things.

The most effective coaches know how they’re going to serve (specialty) and who you’re going to serve (niche).

Here’s what I mean: Training and specialization are about the coach being ready to serve the client. Maybe thinking about this as HOW you serve a client in your coaching would be helpful. This is really about you, the coach.

[Tweet “The most effective coaches know how they’re going to serve (specialty) and who you’re going to serve (niche). #coachinghacks”]

Coaching niche is about WHO you serve. This is all about the client. If a possible coaching client is not someone you think you can help, refer them or assist them as they find someone who can help.

What’s the Question YOU Want to Answer?

Have you seen the latest Google television ad? It builds on the power of questions, starting from the standpoint that question is the most powerful force on earth.  Check the ad out here.  (You’re welcome, Google, for all the free pub this blog post is going to generate!)

This certainly lines up with Google’s philosophy. Google CEO Eric Schmidt has said that the best advice he ever got was to hire a coach. It’s an acknowledgement that questions open possibilities that statements never can.

[Tweet “Questions are the most powerful force on earth, and coaching is the most powerful relationship!”]

Questions are the most powerful force on earth.  And coaching is the most powerful relationship there is!

So what’s the question you really want to answer? And how could a coach help you answer it? I’d love to see your thoughts in the comments below.

So, what is YOUR cause?

Let’s talk about getting you focused on the thing(s) that get you up in the morning…
or what keeps you up at night!

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