What's your niche?The most effective coaches have both a coaching specialty (or focus) and a coaching niche. These are two distinct-but-related things.

The most effective coaches know how they’re going to serve (specialty) and who you’re going to serve (niche).

Here’s what I mean: Training and specialization are about the coach being ready to serve the client. Maybe thinking about this as HOW you serve a client in your coaching would be helpful. This is really about you, the coach.

Coaching niche is about WHO you serve. This is all about the client. If a possible coaching client is not someone you think you can help, refer them or assist them as they find someone who can help.